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Yan Shikhvarger |
Yan has developed research, user experience, marketing, search engine, measurement, and Blog strategies for a variety of high profile clients such as Novartis, UNAIDS, Pfizer, Schering-Plough, International Center of Photography, Beringer Blass, Gerber, TiVO and more.
Yan holds a B.S. in Information Science from the University of Pittsburgh.
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Yan Shikhvarger's Posts
Greenpeace drops into Nestle shareholder meeting, Facebook comments not enough
April 16, 2010
New Data on the Nestle’s Social Media Crisis: Just How Scary is It?
April 1, 2010
YouTube Milestone: 24 Hours of Video Uploaded Every Minute
March 17, 2010
Forrester Launches Own Blog Platform
March 11, 2010
Why Social Media monitoring is important
January 12, 2010
Digital and Social Media Predictions for 2010 (Part II)
December 30, 2009
Digital and Social Media Predictions for 2010 (Part I)
December 30, 2009
The Google vs. Microsoft Cold War?
November 24, 2009
Classic Search Engine Optimization May Face Extinction
November 11, 2009
What is the Difference These Days between Blogging and Journalism?
October 28, 2009
We Need to Re-Analyze Past Social Media Frenzies
September 16, 2009
We Need a New Way to Talk About “Search”
August 19, 2009
President Obama Engages Bloggers
July 21, 2009
Lessons from the Domino’s Rogue Employees Incident
April 17, 2009
Is it the Death of Media or Death of Monetization?
February 24, 2009
The Dilemma of (Client Side) Social Media Evangelists
February 18, 2009
To Avoid in 2009
December 26, 2008
Health 2.0
September 17, 2008
Misdated Story Brings Down United
September 9, 2008
Pay Attention to Blog Commenters
September 5, 2008
Olympic Medals Per Million & Web Analytics
September 2, 2008
Can Corporate Blogs Fill the Demand for News?
August 26, 2008
How Important is Offline to Digital PR?
August 21, 2008
To Be Everywhere Online or Not?
August 14, 2008
Sometimes a Wiki Just Does Not Work
August 5, 2008
Another Social Media First For Pharma
July 16, 2008
A Cautionary Tale of a Homepage Redesign
July 2, 2008
Keeping Content Fresh
July 2, 2008
Big Week for Health 2.0 – Microsoft HealthVault and Google Health Launch
May 21, 2008
The Good Old RFP Process
April 15, 2008
The Line between Personal Beliefs and Company Position
February 25, 2008
Got a mobile site?
February 15, 2008
Will There Eventually Be Only One Website?
January 28, 2008
ROI Modeling
December 10, 2007
I Hope There is More to Facebook’s Monetization Strategy (continued
November 14, 2007
I Hope There is More to Facebook’s Monetization Strategy
November 7, 2007
Getting Bloggers to Blog
November 1, 2007
Physicians and Patients Really Want the Same Thing
October 16, 2007
The Crumbling of Church vs. State
September 16, 2007
Dominating Web 2.0: PR or Advertising?
August 28, 2007
Little Brother is Watching
August 21, 2007
The World of Online News
July 29, 2007
So Why Do Corporations Want to Blog?
July 15, 2007
Various Approaches to Online Corporate Reputation Campaigns
July 12, 2007
CNN and YouTube (Google) Partnership
July 5, 2007
Official Corporate Blogs are a First for Big Pharma
June 21, 2007
