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Yan Shikhvarger Director of Analytics
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Yan Shikhvarger joined RFI Studios in 2003 and became Director of Analytics in the summer of 2006. During this time, Yan has developed research, user experience, marketing, search engine, measurement, and Blog strategies for a variety of high profile clients such as Novartis, UNAIDS, Schering-Plough, Perdue Farms, International Center of Photography, Beringer Blass, Gerber, TiVO and more.
Yan holds a B.S. in Information Science from the University of Pittsburgh.
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Yan Shikhvarger's Posts
Lessons from the Domino’s Rogue Employees Incident
April 17, 2009
Is it the Death of Media or Death of Monetization?
February 24, 2009
The Dilemma of (Client Side) Social Media Evangelists
February 18, 2009
To Avoid in 2009
December 26, 2008
Health 2.0
September 17, 2008
Misdated Story Brings Down United
September 9, 2008
Pay Attention to Blog Commenters
September 5, 2008
Olympic Medals Per Million & Web Analytics
September 2, 2008
Can Corporate Blogs Fill the Demand for News?
August 26, 2008
How Important is Offline to Digital PR?
August 21, 2008
To Be Everywhere Online or Not?
August 14, 2008
Sometimes a Wiki Just Does Not Work
August 5, 2008
Another Social Media First For Pharma
July 16, 2008
A Cautionary Tale of a Homepage Redesign
July 2, 2008
Keeping Content Fresh
July 2, 2008
Big Week for Health 2.0 - Microsoft HealthVault and Google Health Launch
May 21, 2008
The Good Old RFP Process
April 15, 2008
The Line between Personal Beliefs and Company Position
February 25, 2008
Got a mobile site?
February 15, 2008
Will There Eventually Be Only One Website?
January 28, 2008
ROI Modeling
December 10, 2007
I Hope There is More to Facebook’s Monetization Strategy (continued
November 14, 2007
I Hope There is More to Facebook’s Monetization Strategy
November 7, 2007
Getting Bloggers to Blog
November 1, 2007
Physicians and Patients Really Want the Same Thing
October 16, 2007
The Crumbling of Church vs. State
September 16, 2007
Dominating Web 2.0: PR or Advertising?
August 28, 2007
Little Brother is Watching
August 21, 2007
The World of Online News
July 29, 2007
So Why Do Corporations Want to Blog?
July 15, 2007
Various Approaches to Online Corporate Reputation Campaigns
July 12, 2007
CNN and YouTube (Google) Partnership
July 5, 2007
Official Corporate Blogs are a First for Big Pharma
June 21, 2007
